Detective No.55

Leadership

Yishen Tang — Founder & CEO
Born in the 1980s, Tang is the founder and CEO of Detective No.55. He previously served as Vice President of JD.com, leading the company’s mobile, digital, fresh food, and automotive divisions. During his tenure at JD.com, he experienced the full growth cycle from scale 1‑10 to 10‑100, managing a team of several hundred people and achieving revenue of over RMB 100 billion. He brings nearly 20 years of experience in e‑commerce, retail, and supply chain management.

Xin Lu — Co‑Founder
Lu is one of the pioneers of the official store live‑streaming ecosystem on Kuaishou and Douyin. He formerly served as the head of off‑site marketing for JD Fresh. With deep practical expertise in omni‑channel content e‑commerce and social media traffic operations, he leads brand building and online channel expansion for Detective No.55.

Expert Advisors

  • Rui Liu — Associate Professor at the Institute of Food and Nutrition Development, Ministry of Agriculture and Rural Affairs (a State Council‑affiliated institute), Director of its R&D Center, and postdoctoral fellow in agricultural economics and management. He serves as the low‑GI food expert advisor for Detective No.55, leading technical R&D at the joint research center.
  • Lixia Zhang — Chief Physician at Peking University Health Science Center. A 1980 graduate of Beijing Medical College (now Peking University Health Science Center), she has led over ten scientific research projects, including two funded by the National Natural Science Foundation of China. She has received a First‑Prize Hubei Provincial Science and Technology Progress Award. She acts as a recommending expert, providing clinical medical guidance.

The brand’s core management team combines extensive backgrounds in large‑scale internet platforms, fresh food retail, and food R&D, ensuring continued competitiveness in product innovation and market operations.

Want to see how we work with partners?

Send us your channel and market — we will reply with a full spec and certification list.

Get a Quote